Fast growing software company sees strong demand for business solution that helps improve customers' profitability
Kirkland, WA - May 22, 2008 - Kineticsware announced today the general availability of Kineticsware for Consumer Goods. The new software solution helps consumer goods manufacturers and distributors address top priorities for improving profitability today: increasing operational efficiency, improving the effectiveness of trade spending, reducing deductions and lowering transportation costs.
Kineticsware for Consumer Goods enables companies in the industry to perform critical business processes, such as:
• Trade Promotion Management
• Sales Planning & Forecasting
• Advanced Pricing & Order Management
• Global Data Synchronization
• Supply Chain Management
• Inbound Logistics Management
• Fulfillment & Warehouse Management
• Deduction Management
Kineticsware sees strong demand in an environment where customers’ profit margins are affected by rising transportation costs and slow consumer spending. Recent Kineticsware customers include Michael Toschi International, Folica, Inc., Innovative Brands LLC and Sunny Delight Beverages Co. “Consumer goods companies are constantly looking for ways to improve the efficiency and effectiveness of their trade spending which can run as high as 10-20% of their revenue. The fact that Kineticsware integrates the trade promotion process into the rest of the customer’s existing financial and operational processes adds tremendous value and accelerates return on investment,” said Richard Barnett, Chief Marketing Officer, Kineticsware.
Kineticsware for Consumer Goods is powered by Microsoft Dynamics AX™ and the Microsoft .NET Framework which provide customers an adaptable business management solution that works like and with familiar Microsoft software. “Customers today want ERP that is tailored for their specific industry needs without the risk and cost of a traditional enterprise deployment. Kineticsware provides just that: an industry-ready, enterprise-class solution with the simplicity and low cost of ownership you expect from Microsoft,” commented Rebecca Wettemann, Vice President, Nucleus Research.
Like many Kineticsware customers, Michael Toschi International (www.toschi.com), a leading designer of performance luxury footwear and apparel, is experiencing rapid growth. “Kineticsware is an essential partner in preparing our company for growth, particularly with key retail customers such as Nordstrom. The people at Kineticsware understand the requirements of our industry and are passionate about helping us take our business to the next level. Although design and quality are top on our priority list when it comes to what we deliver as a brand, it really is gaining business control and insight that makes us successful,” said Michael Toschi, CEO, Michael Toschi International.
Kineticsware for Consumer Goods is available directly from Kineticsware or through leading Microsoft Dynamics AX resellers in the United States, Canada and select European countries.
About Kineticsware
Kineticsware is a global software company and Microsoft Gold Certified Partner that provides enterprise applications to manufacturers and distributors in the consumer goods and other supply-chain intensive industries. Kineticsware enables its customers to become more profitable by increasing revenue, reducing operational costs and increasing customer responsiveness. For more information, visit www.kineticsware.com.
Media Contact:
Brian Shelver
+1.425.968.4291
Kineticsware, Inc.
E-mail: brian.shelver@kineticsware.com